Content quality

content quality

Are you a website owner and want to rank high in search engines? You need to beaware of changes. Google just completed the release of a major algorithm update. Read our article to find out what’s in the update. Learn how to display only positive changes on your site. Focus on high quality content and increase your popularity online.

What is Google’s next major algorithm update about?

Several times a year, Google introduces updates. A major update to improve the overall relevance of search results and make them more useful to all users. Updates often result in significant changes to how the site works. Some record a decrease in visits after the change, while others increase the number of visits.

The next major algorithm update was officially completed. Well, Google values the valuable content on your site even more than before.

What to do to be high in Google?

Probably every website owner after the update wants to notice only positive changes on his website. Do you have your own website and see better results? However, it is not always colorful as you probably know.

When you notice negative changes, you are probably wondering what to do next, what is the reason of that. Our tips for getting back to normal after a major update are simple and always the same. It’s about improving the quality of your content.

Therefore, when planning for post-upgrade fixes, don’t focus on technical fixes or individual enhancements, such as changes to HTML tags. Instead, you should take a holistic approach to improving the overall SEO and usability of your site, starting with your content.

For many, this can be a daunting task. That is why AI, or artificial intelligence, is being used more and more today. Special content generators do the work for people. But is this a good solution? Well, it’s not. It is worth thinking carefully before choosing this path. The best option would be to enlist the help of an experienced copywriter who will write effective text for your site.

How does AI-generated content affect website positioning ?

While it’s too early to draw firm conclusions, there are signs that sites hosting AI-generated content have been particularly hard hit by the new update. Some website owners using artificial intelligence content generators have already noticed a significant drop in website traffic.

However, please note that the use of artificial intelligence is not clearly wrong or prohibited. However, if you choose to use such a solution, you must use your head and use it correctly, for example, checking spelling and grammar and making minor corrections to ready-made texts.

What does Google think about AI-generated content?

In general, Google does not like artificial intelligence. Afterall, Google claims that AI-generated content violates their policies and is considered spam when used to manipulate search results. So if you’venoticed a downward trend in page rank for your content since last month’s update, it’s likely that it’s not being used as recommended by Google.

Perhaps the internet giant will develop the ability to identify AI content and determine when it is being used to manipulate rankings, when it adds value, or complements content written by a copywriter.

In conclusion, relying on AI-generated content is strongly discouraged to the extent that systems and machines are replacing humans. It’sworth creating your own content and making sure it’s easy for both users and search engine algorithms to use.

Need help creating valuable and meaningful content for your website or are you looking for a company to provide effective website positioning?
We can help you with that !

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